About Us

 

OUR STORY: BUILT DIFFERENT, MADE TO WIN

SMOP isn’t just a clothing brand—it’s a mindset. Founded by three young hustlers who have been grinding their whole lives, Set Mind On Profit is about more than money; it’s about purpose, passion, and proving that hard work pays off.

We create unique, statement pieces that reflect the drive, ambition, and resilience of those who refuse to settle. Every drop is a testament to the journey—ours and yours.

Wear the vision. Own the mindset.

SMOP: Winners Win.